Behind the Curtain — The Algorithm Unveiled
Listen to the Episode
Episode Summary
Everyone blames “the algorithm.” But almost nobody can explain what it actually is.
In this episode of Seriously Sus, we look into one of the internet’s biggest mysteries. Is there really one algorithm deciding what everyone sees? Are social media companies manipulating us? Is your phone secretly listening to you? And why does outrage seem to spread so much faster than everything else?
We break down how recommendation systems work, why everyone’s feed is completely different, how content goes viral, what shadow banning really means, and why every click, pause, like, and share helps teach these systems what to show next.
By the end, you’ll probably stop asking, “Why does the algorithm hate me?” and start asking a much more interesting question.
What am I teaching it?
Research Citations
We don’t just side-eye; we cite our sources.
Resources and Support
Explore Your Own Recommendations
Google Ad Settings
See what Google thinks it knows about your interests.
https://myadcenter.google.com/
Google Activity Controls
Review or manage the activity Google uses for personalization.
https://myaccount.google.com/activitycontrols
YouTube “Why this video?”
Built into YouTube—click the three-dot menu on a recommended video to see why it was suggested.
TikTok “Why this video?”
Tap Share → Why this video on many videos to see factors influencing recommendations.
Instagram “Why you’re seeing this post”
Available from the three-dot menu on many recommended posts.
